Our STORY

From a Family Kitchen to a World-Famous Gelato Brand

Every great story starts with a simple idea. Anita Gelato began more than 20 years ago in a small family kitchen in Netanya, Israel, where Mama Anita and her youngest son, Nir, started creating frozen desserts for friends, family, and neighbors. What began as a passion for making exceptional treats would eventually grow into one of the world’s most recognized boutique gelato brands.

Today, Anita Gelato welcomes guests across more than 160 locations worldwide, yet the values that inspired the first recipes remain at the heart of every scoop.

The Beginning OfAnita Gelato

Long before Anita Gelato became an international name, Mama Anita was developing recipes built around quality ingredients, creativity, and family tradition. Working side by side, Nir prepared the gelato bases while Anita created the homemade jams that would become a defining part of the brand’s identity.

These signature jams added unique layers of flavor and helped distinguish Anita’s handmade gelato from anything else available at the time. Friends and neighbors quickly fell in love with the desserts, and word began to spread.

What started as a family project soon became something much bigger.

there is a ice cream cone with a scoop of ice cream on it

The Art of Handmade Gelato

From the very beginning, Anita believed that exceptional gelato required attention to detail and a commitment to quality. Those principles continue to guide the company today.

Every Anita Gelato location follows the same philosophy:

  • Handmade gelato crafted daily
  • Premium ingredients carefully selected for quality
  • Signature jams inspired by Mama Anita’s original recipes
  • Innovative flavor combinations alongside timeless classics
  • A commitment to exceptional taste and texture

This dedication to craftsmanship has helped establish Anita as a world-famous gelato shop recognized by dessert lovers across the globe.

More Than 150 Flavors to Discover

Creativity has always been central to the Anita experience. Over the years, the menu has expanded to include more than 150 rotating flavors inspired by desserts, chocolates, nuts, fruits, cookies, and international culinary traditions.

Guests can enjoy:

  • Artisan gelato
  • Fruit sorbets
  • Frozen yogurt selections
  • No-added-sugar options
  • Signature specialty creations
  • Premium toppings and homemade jams

The extensive variety ensures that every visit offers something new while maintaining the quality standards that define Anita Gelato.

IN THE HEART OF THE BIG APPLE, WE CRAFT AMAZING GELATO USING THE FINEST INGREDIENTS. EVERY BITE IS A DELIGHTFUL EXPERIENCE CELEBRATING OUR RICH HERITAGE AND YEARS OF EXPERTISE. INDULGE IN THE PERFECT FUSION OF ICONIC NEW YORK SPIRIT AND TIMELESS CRAFTSMANSHIP
Anita Yogurt storefront entrance

Growing Around the World

What began in Israel has evolved into an international boutique gelato destination with locations across North America, Europe, Australia, New Zealand, the Caribbean, and beyond.

Despite this growth, Anita Gelato remains rooted in the same family values that inspired the original recipes. Every new location is built around the goal of bringing people together through exceptional handmade gelato and memorable experiences.

Guests visiting Anita locations around the world continue to enjoy the same commitment to quality, creativity, and hospitality that helped build the brand from the very beginning.

The Anita Gelato Experience

Today, Anita Gelato is more than a gelato shop. It is a celebration of family tradition, craftsmanship, and the joy of sharing great food with others. From the first homemade jams created in a small kitchen to a global network of boutique gelato destinations, the story of Anita continues to grow one scoop at a time.

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WHAT’S
NEW?

Some desserts are just there for the moment. You enjoy them, and that’s that. Others linger a bit, and you find yourself thinking about them later. That’s where Anita Gelato fits in. It started small, in a family kitchen. Mama Anita and her son Nir making frozen treats, figuring things out as they went. People noticed. And then they kept coming back for more. More than 20 years later, that same spirit still shows up in every colorful tray, generous topping, and the first bite that makes you pause for a second.

Every scoop starts ahead of the game at Anita. The gelato is crafted by hand, churned fresh in-store, and offered in a dazzling rotation of over 150 flavors. Then come the toppings, turning each perfect scoop into a celebration. Suddenly, your gelato is not just creamy or cold, but it also crackles, sparkles, and shows off a personality all of its own. 🍦

You know that moment when your gelato arrives and you pause for a second before eating it? Not on purpose, just… it looks too good to eat! The scoop holds its shape well and the ridges are soft but defined, and the color feels almost too clean to be real. Someone at the table says “wait, don’t touch it yet,” and suddenly phones are out. That’s really all this is. Catching that moment before it melts into something else.

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